TWAWEZA GENERATION MILE STONE.



Twaweza Generation PR the Public Relations Firm behind the success of Wavinya Ndeti.
The Firms CEO Kelvin Mutwiwa shares what made the firm succeed in shaping the candidature of the most influential Gubernatorial candidate in the 2017 General Elections.

1. Early Planning.
2. Impeccable mentors.
3. Timely handling of challenges.
4. Offering the best from our personnel.
5. Sacrifice.

Hon Wavinya Ndeti became an household name in the just concluded elections and gave her competitor the "PR GURU" Dr. Alfred Mutua a run for his money. This is greatly attributed to effective employment of Public Relations. It is worth noting that strategic communication in Wavinyas campaign played a monumental role.

All through the campaign period, Wavinya Ndetis team mounted creative graphic designs, drafted timely messages that reached across the specific target groups thanks to Twaweza Generation PR. Key amongst the roles of a public relations is to sense changes in the society and reflect on these changes in communication. Wavinya Ndetis campaign was outrightly aligned towards the youth, women and marginalized groups in the community. A seizable population of youths in Kenya and indeed Machakos County are successfully leading in the corporate arena and would not hesitate to assume political leadership. This is something that did not pass the attention of Wavinya Ndeti.

The outcome of effective communication is not only to persuade the audience but also to nurture trust. Anyone keen could tell that Wavinya Ndeti knew which audiences to target with a precise message. Restraint from exercising vulgar language even when the opponents provoked her warranted for less. This deliberate cultivation of conscience, still is amongst the important roles Twaweza Generation played.

With persistence and determination, Twaweza Generation is working with modern operation to attain excellence.

Comments

Popular posts from this blog